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  5 to 10 a day


To date research has found that the best way to unlock the potential health benefits of phytochemicals is by eating 5 to 10 servings of vegetables and fruit each day as part of a
healthy diet.

Red Red Yellow Yellow/Orange
Green Green Blue/Purple Blue/Purple
White/Tan/Brown White/Tan/Brown Learn More Learn More


Five to Ten a Day

Fruits and vegetables are rich sources of vitamins, minerals and fibre. They are also rich sources of phytochemicals, which are compounds in plant based foods that have various biological effects, including acting as antioxidants.

Many phytochemicals are being studied for their potential to influence age related changes in body functions as well as the risk of developing chronic diseases like cancer, heart disease and stroke.

Since many phytochemicals give fruits and vegetables their colour, you can use colour as the key to getting a wide range of phytochemicals and nutrients in your diet.

Vegetables and fruits can be arranged into 5 colour groups: Red, Yellow/Orange, Green, Blue/Purple and White/Tan/ Brown. So, the more colourful your plate is the greater the variety of vitamins, minerals and phytochemicals in your diet.


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